Branded Video / Social First
How Does He Do It?
Client
Dairy Farmers of Ontario
Services
The Summary
A warm, multi-camera interview series connecting the Dairy Farmers of Ontario with the SickKids Foundation. The content focused on the "magic of the holidays" to drive brand affinity and philanthropic awareness.
The Problem
Interviews with young children are inherently unpredictable, yet the creative vision required a highly controlled and cinematic aesthetic. The production needed to maintain a consistent holiday atmosphere while managing the technical difficulty of shallow-focus cinematography on subjects who were constantly in motion. Creating a warm, cozy environment that felt authentic rather than staged was critical to the success of the unscripted interviews.
The Solution
The studio implemented a multi-camera infrastructure designed for both visual depth and operational flexibility. By focusing on a lighting design that emphasized a soft, creamy bokeh and warm interior tones, the technical team achieved a premium look that elevated the standard corporate interview format. Technical camera operations were centered on precision, ensuring that the shallow depth of field enhanced the storytelling without compromising the capture of unpredictable, candid moments. The result was a polished series that proved the studio's ability to execute high-level lifestyle setups while managing the logistics of unpredictable talent.
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